Role Purpose

This role is to ensure that we deliver high quality Paid Social and PPC services across a number of assigned client accounts. Along with working with the Senior team members to drive our Paid Search and Social offering and proposition further.

The person in this role will work with their manager and their clients to provide them with expertise, guidance and recommendations, helping them scale their business and finding the best possible solution for their requirements. They must also be organised, having excellent personal time management - delivering high quality work which meets deadlines.

This role is expected to implement best practices for multiple Paid platforms; and draw on previous experience to provide realistic and commercially viable services. This role needs to have a high level of understanding of the current industry trends.

Primary Measures

• Working with clients to find solutions
• Driving best-in-class results from PPC and Paid Social campaigns
• Proactive plans, recommendations and optimisations to achieve client’s business

goals

• Performance and efficiency of advertising campaigns
• Effectiveness of communication internally and externally
• Understanding of commercial impact on us and clients

Main Activities

Below is a non-exhaustive list of day-to-day activities that are involved in this role:

• Responsible for the main ‘hands-on’ work in allocated PPC and Paid Social  accounts
• Daily campaign ‘house-keeping’ including Budget and performance checks
• Creation, implementation and testing of Paid strategies for allocated accounts
• Ensuring yourself, your client accounts and your Biddable Media Executive are in line with best practice
• Contribute to pitch process with Senior Biddable Media Account Manager and Business Development when needed
• Regular communication with clients and colleague